The Europe In Synch Podcast

• EP17: Everton Lewis Jr (Wracket Music) - Sheepshit, Vice, Apple, & Dilla: This Supervisor's Story.

  Welcome to episode seventeen of the Europe In Synch podcast.This time we are talking with Everton Lewis Jr., founder of Wracket Music, based in Toronto, Canada.Everton gives us his expert view of one of the entertainment industry's most misunderstood professions, the world of Music Supervision. From his own unexpected beginnings when a filmmaker wanted to use his hip-hop track "Sheepshit" in an independent film, to founding his award-winning company Wracket Music, Everton's journey shows some of the surprising ways through this specialized field.Mentored by the legendary David Hayman, Everton reflects on how his time at Vice Canada reshaped his understanding of music supervision and established him as a sought-after collaborator. He developed a deep appreciation not only for the creative thrill of matching music to visuals, but also for the complex administrative side of rights clearance—an area many newcomers underestimate. For Everton, the profession’s unique balance of creativity and paperwork became something to embrace fully as his success grew.Our conversation also explores his work with global brands like Apple, where the technical precision required for commercial syncs pushed his skills to new heights. Beyond advertising, Everton has contributed to a wide range of projects—including a proposed J Dilla documentary with Questlove—that reflect both his versatility and his deep roots in hip-hop culture.Throughout, Everton underscores his commitment to nurturing new talent, describing music supervisors as “the new A&Rs” of the industry. His dedication to mentorship—paying forward the support he once received from Hayman—reveals his belief that opening doors for others keeps the industry vibrant, diverse, and evolving.We recorded this conversation at De Oosterpoort during Eurosonic Festival in Groningen on Friday 17th January 2025.We hope you enjoy the episode and thank you for listening!Find out more about our guest:Homepage: Wracket MusicInstagram: Wracket MusicInstagram: Everton Lewis JrIf you have comments about this episode - or have questions, ideas, requests, recommendations, or general feedback, feel free to contact us at [email protected] In Synch is created, managed, promoted, and driven by several European organizations and companies and is a truly cross-border collaboration.The goals are to bring together professionals from the music sector with decision-makers from film & advertising to provide a real-life, hands-on, learning experience, and to promote European music in the complex field of synchronization, through communication, knowledge-building and networking via focused mentoring and peer training sessions. Follow Europe In Synch: Home: https://europeinsynch.net Facebook: https://www.facebook.com/EuropeinSynch Twitter: https://twitter.com/europeinsynch Instagram: https://www.instagram.com/europeinsynch LinkedIn: https://www.linkedin.com/company/europeinsynch Intro/Outro music is an instrumental edit of "Gimme" by Daffodils.They're on Soundcloud.Europe In Synch is co-funded by the European Union.This is a SuperSwell production for Europe In Synch...

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• EP16: Milena Fessmann (Cinesong/Sugartown) - The Ever-Changing Mood Of Music Meeting Film

  Welcome to episode sixteen of the Europe In Synch podcast.This time we are talking with Milena Fessmann, founder of Cinesong and Sugar Town Films, based in Berlin.With over two decades collaborating with legendary director Wim Wenders, Milena shares revealing stories from the soundtrack creation for "Perfect Days" (2023), including successfully securing Rolling Stones tracks while facing an unexpected roadblock with Prince's estate. "Directors have a tendency to believe in miracles," she notes, explaining how she balances filmmaker dreams with industry realities.Beyond music supervision, Milena's work as a documentary film producer (including "The Potential of Noise" about influential producer Connie Plank), radio DJ, and World Soundtrack Academy board member gives her an unparalleled perspective on the intersection of film and music. As streaming platforms transform production landscapes and AI-generated music emerges on the immediate horizon, Milena remains convinced that authentic artist connections will endure. Her career exemplifies how relationship-building, copyright expertise, and musical instinct combine to create memorable cinematic moments.We recorded this conversation in the kitchen of the Cinesong/Sugartown office in Berlin on 26.08.2024.We hope you enjoy the episode and thank you for listening!Find out more about our guest:Homepage: CinesongHomepage: Sugar Town Film ProductionsMusic Supervision: Perfect Days - official trailerFilm Documentary: The Potential Of Noise - official trailerIf you have comments about this episode - or have questions, ideas, requests, recommendations, or general feedback, feel free to contact us at [email protected] In Synch is created, managed, promoted, and driven by several European organizations and companies and is a truly cross-border collaboration.The goals are to bring together professionals from the music sector with decision-makers from film & advertising to provide a real-life, hands-on, learning experience, and to promote European music in the complex field of synchronization, through communication, knowledge-building and networking via focused mentoring and peer training sessions. Follow Europe In Synch: Home: https://europeinsynch.net Facebook: https://www.facebook.com/EuropeinSynch Twitter: https://twitter.com/europeinsynch Instagram: https://www.instagram.com/europeinsynch LinkedIn: https://www.linkedin.com/company/europeinsynch Intro/Outro music is an instrumental edit of "Gimme" by Daffodils.They're on Soundcloud.Europe In Synch is co-funded by the European Union.This is a SuperSwell production for Europe In Synch...

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• EP15: Act In Synch 2024, Athens Special - The Time Talk with Anne Jensen, Elena Charbila, Misia Furtak, Vickie Amiralis, & Tianna Amore

  Join us in Athens, Greece, where the Act in Synch Summit is fostering cross-industry collaborations and sparking discussions about climate change, sustainability, cultural impacts, and urban transformation. The summit's vibrant setting at the Impact Hub provides an ideal backdrop for exploring how music intersects and acts with advertising, urban development, tech, and global challenges. We highlight insights from influential speakers & delegates who emphasize the importance of community and collaboration in overcoming industry obstacles and forging a positive future in a post-pandemic, AI-driven world.From her sailboat, currently moored in the Canary Islands, brand strategist Anne Jensen shares her radical lifestyle choice - prioritizing adventure over routine, travel over settling, and minimalism over consumerism. Her story sets the stage for a candid discussion among our panel of artists, musicians and activists about finding balance in an industry that demands so much.Composer Elena Charbilla (Kid Moxie) reveals how she navigates a dual existence between the cutthroat LA music scene and the grounding reality of her Greek homeland. While, Gen Z filmmaker & activist, Tianna Amore brings a refreshing perspective that prioritizes authentic happiness above career advancement - a significant shift from previous generations. Misia Furtak of Keychange & Music Declares Emergency shares the revelation that simply being permitted to take breaks when feeling overwhelmed initially felt "shocking" and "controversial" - highlighting how deeply entrenched unhealthy work expectations have become. Meanwhile Vickie Amiralis shares the story of unknowingly manifesting her ideal life of living in the countryside and working from her studio with a dog named Rex - evidence that sometimes we're already living the dream but need a moment to recognize it.The panel explores practical approaches to creative routines, self-care, and managing expectations in a field where the line between personal and professional life often blurs, questioning the relentless pursuit of career achievements as the only path to fulfillment.Perhaps most powerfully, the conversation reveals that success might be found not in adding more to our lives, but in simplification and creating space. The discussion is once again guided by Leader of Act In Synch, Nis Bøgvad.Europe In Synch is created, managed, promoted, and driven by several European organizations and companies and is a truly cross-border collaboration.The goals are to bring together professionals from the music sector with decision-makers from film & advertising to provide a real-life, hands-on, learning experience, and to promote European music in the complex field of synchronization, through communication, knowledge-building and networking via focused mentoring and peer training sessions. Follow Europe In Synch: Home: https://europeinsynch.net Facebook: https://www.facebook.com/EuropeinSynch Twitter: https://twitter.com/europeinsynch Instagram: https://www.instagram.com/europeinsynch LinkedIn: https://www.linkedin.com/company/europeinsynch Intro/Outro music is an instrumental edit of "Gimme" by Daffodils.They're on Soundcloud.Europe In Synch is co-funded by the European Union.This is a SuperSwell production for Europe In Synch...

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• EP14: Act In Synch 2024, Athens Special - The Brands/Authenticity Talk with Jenny Hagblom, Iain Tait, Claus Knuth & Benjamin Vogel

  Join us in Athens, Greece, where the Act in Synch Summit is fostering cross-industry collaborations and sparking discussions about climate change, sustainability, cultural impacts, and urban transformation. The summit's vibrant setting at the Impact Hub provides an ideal backdrop for exploring how music intersects and acts with advertising, urban development, tech, and global challenges. We highlight insights from influential speakers & delegates who emphasize the importance of community and collaboration in overcoming industry obstacles and forging a positive future in a post-pandemic, AI-driven world.The chaos of modern marketing has left brands disoriented and disconnected from their audiences, struggling to find authentic voices in a world overflowing with skepticism. This riveting panel discussion brings together brand strategy heavyweights Jenny Hagblom (former head of Brand at H&M), Iain Tait (Food, Arts and Technology), Claus Knuth (Bates Agency), and Benjamin Vogel (MD of Nayture) to dissect this existential crisis."Brands don't know who their audience is, they don't know where their audience is, they don't know how to connect with the audience," laments Tait, capturing the fundamental disconnect plaguing today's marketing landscape. The conversation dives deep into how sustainability functions not merely as corporate responsibility but as emotional DNA – reflecting a brand's soul rather than just its actions.The discussion takes delightful, unexpected turns, examining how "mirror neurons" – our ability to sense emotions in others – might be marketing's salvation in an AI-dominated world, and how Gen Z's relationship with brands gravitates toward chaotic, imperfect expressions that reflect their own inclusive experiences while rejecting polished corporate bullshit messaging.The panelists also critique the increasingly transactional relationship between industries and how brands should strive to rediscover their humanity in a digital dominated world.The discussion is guided by Leader of Act In Synch, Nis Bøgvad.Europe In Synch is created, managed, promoted, and driven by several European organizations and companies and is a truly cross-border collaboration.The goals are to bring together professionals from the music sector with decision-makers from film & advertising to provide a real-life, hands-on, learning experience, and to promote European music in the complex field of synchronization, through communication, knowledge-building and networking via focused mentoring and peer training sessions. Follow Europe In Synch: Home: https://europeinsynch.net Facebook: https://www.facebook.com/EuropeinSynch Twitter: https://twitter.com/europeinsynch Instagram: https://www.instagram.com/europeinsynch LinkedIn: https://www.linkedin.com/company/europeinsynch Intro/Outro music is an instrumental edit of "Gimme" by Daffodils.They're on Soundcloud.Europe In Synch is co-funded by the European Union.This is a SuperSwell production for Europe In Synch...

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• EP13: Act In Synch 2024, Athens Special - The Copyright Talk with Hans-Peter Roth, Alkistis Tsiklou & Martin Nedved

  Join us in Athens, Greece, where the Act in Synch Summit is fostering cross-industry collaborations and sparking discussions about climate change, sustainability, cultural impacts, and urban transformation. The summit's vibrant setting at the Impact Hub provides an ideal backdrop for exploring how music intersects and acts with advertising, urban development, tech, and global challenges. We highlight insights from influential speakers & delegates who emphasize the importance of community and collaboration in overcoming industry obstacles and forging a positive future in a post-pandemic, AI-driven world.The explosive growth of AI is reshaping copyright as we know it and this fascinating panel discussion brings together three industry heavyweights to untangle the complex web of music rights in the age of artificial intelligence.Hans-Peter Roth of Muserk, whose company manages a staggering 15 million copyrights, offers a pragmatic perspective from the frontlines of rights administration. Alkistis Tsiklou of Musou Music Group brings deep expertise from a career spanning major labels to copyright management, while Martin Nedved of AIMS API contributes legal insights as an AI music search pioneer.The conversation identifies a fundamental challenge: while the EU tries to move with unprecedented speed to regulate AI through its landmark AI Act, technology continues to outpace legislation. As Hans-Peter puts it, "This is an unfair arms race" where creators are struggling to keep up with rapid technological change.What makes generative AI particularly threatening isn't just its use of copyrighted works, but how it creates new content that directly competes with human creators in the marketplace. The panel explores thorny questions about fair compensation models; how to track which works influenced a specific AI output; and ethical boundaries when it comes to artists consenting to have their work recreated. The experts also raise alarm about collection societies being overwhelmed by millions of AI-generated works flooding registration systems although, despite all these scary challenges, there is cautious optimism that AI could eventually become a "force for good" if properly regulated and licensed.The discussion is expertly moderated by Europe In Synch's, Hannes Tschürtz.Europe In Synch is created, managed, promoted, and driven by several European organizations and companies and is a truly cross-border collaboration.The goals are to bring together professionals from the music sector with decision-makers from film & advertising to provide a real-life, hands-on, learning experience, and to promote European music in the complex field of synchronization, through communication, knowledge-building and networking via focused mentoring and peer training sessions. Follow Europe In Synch: Home: https://europeinsynch.net Facebook: https://www.facebook.com/EuropeinSynch Twitter: https://twitter.com/europeinsynch Instagram: https://www.instagram.com/europeinsynch LinkedIn: https://www.linkedin.com/company/europeinsynch Intro/Outro music is an instrumental edit of "Gimme" by Daffodils.They're on Soundcloud.Europe In Synch is co-funded by the European Union.This is a SuperSwell production for Europe In Synch...

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