Does your content have impact? Or are you just posting for the sake of it?
28.05.2026 | 11 Min.
What does posting on Instagram for impact look like? What happens if you're posting just for the sake of it? In today's episode I walk you through the exact questions to ask yourself and to get out of a rut.
How to sound like yourself online with Kal from Words Hurt
13.05.2026 | 28 Min.
How do you sound like yourself online, particularly when AI is rife?! Kal from Words hurt Copy joins me in today's episode to share his perspective: You can find Kal at: Website: www.words-hurt.com @wordshurt.copy on instagram & threads and his newsletter Once More, With Feeling: The most dramatic newsletter on the internet https://words-hurt.myflodesk.com/newsletter
AI wont be able to steal your personality on Instagram
07.05.2026 | 8 Min.
In a world where 'claude wrote my content in 30 minutes', where do we draw the line about where we're letting AI take over the conversations we're having on Instagram?
Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.
We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline.
Quick links
🔗 Instagram 🔗 Threads 🔗 This Social Cottage website. 🔗 My new membership
You can join my Planting the Seeds prompts subscription here.
Things to start doing immedieately if you're serious about growing on Instagram
30.04.2026 | 13 Min.
Serious about growing your Instagram account? But not sure where your focus should be? I've got you!
These are my non-negotiables that will actually get you out of 200 view jail for good.
Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.
We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline.
Quick links
🔗 Instagram 🔗 Threads 🔗 This Social Cottage website. 🔗 My new membership
You can join my Planting the Seeds prompts subscription here.
Get more people watching your Instagram stories
23.04.2026 | 12 Min.
You know you want more people seeing your Instagram stories, but how do you do it? And how do you make them quickly so that you're not spending all day on your phone? That's exactly what I cover in this episode today!
Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.
We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline.
Quick links
🔗 Instagram 🔗 Threads 🔗 This Social Cottage website. 🔗 My new membership
You can join my Planting the Seeds prompts subscription here.
Welcome to This Social Cottage: the podcast for business owners, content creators, experts and solopreneurs who want to grow on Instagram, sell their offers daily, and still have time for the life they actually want to live.
Hosted by ex-teacher and Instagram strategist and offer strategist Gemma, each episode is packed with strategy, content clarity, and sustainable growth tips to help you build an online presence without being exhausted by it.
Whether you’re:
Just getting started with posting and feeling overwhelmed,
Already creating content but it’s taking forever, or
Craving a sustainable way to sell your expert offers daily...
This podcast is your space.
You’ll hear solo episodes full of no-fluff Instagram growth tips, content creation strategies, and ways to show up as the expert you already are — even when life is chaotic and motherhood is... motherhood-ing. Plus, guest chats with women who are doing business with heart, clarity, and actual results.
We're talking:
Fast + sustainable content creation
Selling your offer daily without sounding salesy
Building authority when you’re short on time
Getting your Instagram working while you are offline
Balancing business and real life.
Pour a cup of tea, plug in on the school run, or pop me in your ears while you tidy up — and let’s make your Instagram finally start working for you
New episodes every Thursday!
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