Entreprenista

Join our ⁠Entreprenista League⁠ community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our ⁠website⁠ and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Curious about joining the Entreprenista League? ⁠Sign up ⁠here⁠⁠ for a free info session.

Resources mentioned:

Entreprenistas get 35% off Dubsado with code ENTREPRENISTA35 at dubsado.com/entreprenista.

“But at the end of the day we want to show who we really are as a company and we have a lot of fun as a company. So the strategy in our marketing is to just show up as who we are.”

In this episode of The Entreprenista Podcast, Stephanie sits down with Becca Berg, co-founder and CEO of Dubsado, the all-in-one business management platform beloved by creative entrepreneurs. Becca shares how a childhood love of entrepreneurship, a successful photography business, and a personal need for better systems inspired her and her husband to create Dubsado from their kitchen table. 

From bootstrapping a SaaS company to serving more than 30,000 customers, Becca opens up about the realities of building a business alongside her spouse, navigating major business challenges, scaling a lean team, and maintaining profitability for over a decade without venture capital. She also reveals how Dubsado is leveraging AI to streamline operations, why customer trust is the foundation of every business decision, and the lessons she's learned about leadership, resilience, and taking time away from the business to avoid burnout. 

What We Talked About:

Building Dubsado [7:11]

Navigating Business with Family Dynamics [12:38]

Self-Funding: The Path Less Traveled [18:34]

Leveraging AI for Team Efficiency [25:41]

Challenges in Subscription Businesses [36:17]

The Importance of Self-Care for Founders [41:24]

Connect with Becca:@beccaliz_ on Instagram 

Becca Berg on LinkedIn

Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

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“A lot of our kids are in and out of the hospital. They're not in school. They're not able to be on sports teams. So they don't really feel like they belong. And so we help them belong by welcoming them to the superhero squad.”

In this powerful episode, Erika Sinner shares her journey from a challenging childhood growing up in a trailer park to becoming the founder of a two-time Inc. 5000 company and a nonprofit leader changing thousands of lives. As the CEO of Directorie, Erika scaled her business to 35+ employees, built systems that allowed her to step out of the day-to-day, and redefined what it means to lead with both strategy and heart.

But her story doesn’t stop there.

Erika opens up about launching and growing Tiny Superheroes, a nonprofit dedicated to helping children facing serious medical challenges see themselves as brave, capable heroes. Through deeply personal stories and real-world impact, she reveals how mindset, identity, and human connection can transform lives.

What We Talked About:Building Directorie [3:38]Systems for Success [11:52]Building a Personal Brand [19:55]The Impact of Tiny Superheroes [24:35]Scaling Nonprofits [31:09]Investing in Personal Growth [39:50]

Connect with Erika:@erika_sinner on InstagramErika Sinner on LinkedInCelebrate Tiny Superheros on April 23rd!

Resources:

Slack

Workamajig

Join our ⁠Entreprenista League⁠ community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our ⁠website⁠ and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Curious about joining the Entreprenista League? ⁠Sign up ⁠here⁠⁠ for a free info session.

Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

⁠⁠Apple Podcasts⁠⁠ | ⁠⁠TuneIn⁠⁠ | ⁠⁠Spotify⁠⁠ | ⁠⁠iHeart Radio⁠⁠

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Join our ⁠Entreprenista League⁠ community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our ⁠website⁠ and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Curious about joining the Entreprenista League? ⁠Sign up ⁠here⁠⁠ for a free info session.

Resources mentioned:

“I started this company because I was obsessed with her, and what I wanted to feed her. And not being able to find the infant formula that I wanted to give her.”

In this episode of The Entreprenista Podcast, Stephanie sits down with Esther Hallam, founder and CEO of Nara Organics, one of the first organic infant formula brands to enter the U.S. market and now available in more than 1,800 Target stores nationwide. Esther shares her remarkable journey from a 20-year career at iconic venture-backed companies like Google, Gilt, and Martha Stewart to becoming a founder determined to solve a problem she personally faced as a new mom. 

Esther reveals how two years of research led her to build a company in one of the most heavily regulated industries in the country, what it took to raise capital, hire a team of scientists from scratch, and persevere through seven years of product development. She also discusses the power of relationships in fundraising, the importance of curiosity as an outsider, and how her grassroots approach helped grow the Nara Baby tracking app to over one million users through word-of-mouth alone. 

What We Talked About:

Esther Choi's Entrepreneurial Journey [2:07]

Raising Capital and Building Relationships [9:54]

Marketing Strategies for Launch [14:01]

Balancing Motherhood and Entrepreneurship [19:03]

Creating a Hybrid Work Culture [25:31]

Proud Accomplishments and Future Vision [26:47]

Connect with Esther:

@estherhallam on Instagram 

Esther Hallam on LinkedIn

Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

⁠⁠Apple Podcasts⁠⁠ | ⁠⁠TuneIn⁠⁠ | ⁠⁠Spotify⁠⁠ | ⁠⁠iHeart Radio⁠⁠

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Join our ⁠Entreprenista League⁠ community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our ⁠website⁠ and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Curious about joining the Entreprenista League? ⁠Sign up ⁠here⁠⁠ for a free info session.

Resources mentioned:

“When you're on the floor and you're like, what the hell is going on with my life? That's when I think you start to realize what you really want to do.”

In this episode of The Entreprenista Podcast, Stephanie and Courtney sit down with Alexis Meruelo, corporate social responsibility executive at The Meruelo Group, author, and founder of Business of Her, a thriving Las Vegas community and conference dedicated to empowering women entrepreneurs. Alexis shares how a difficult chapter in her personal life led her to uncover her true purpose: helping women step into their power and build lives and businesses they love.

From growing up in a family of entrepreneurs to helping oversee philanthropy across a portfolio of more than 20 companies, Alexis opens up about navigating leadership within a family business, creating meaningful community impact, and building a movement that brings hundreds of women together each year.

What We Talked About:

Finding Purpose in Crisis [1:17]

Building Community and Empowering Women [7:07]

The Importance of Mentorship [13:49]

Event Planning Insights [21:05]

Future of Business and AI [29:50]

Connect with Alexis:@alexismeruelo on Instagram 

Alexis Meruelo on LinkedIn

Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

⁠⁠Apple Podcasts⁠⁠ | ⁠⁠TuneIn⁠⁠ | ⁠⁠Spotify⁠⁠ | ⁠⁠iHeart Radio⁠⁠

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Join our ⁠Entreprenista League⁠ community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our ⁠website⁠ and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Curious about joining the Entreprenista League? ⁠Sign up ⁠here⁠⁠ for a free info session.

“If you don't have someone that actually wants you to be successful, then you should keep looking”

In this inspiring live episode of the Entreprenista Podcast, serial entrepreneur, investor, and bestselling author Kim Perell shares the real stories behind her success from building companies at her kitchen table to scaling businesses worth hundreds of millions. Recorded live at the Entreprenista Founders Weekend Retreat, Kim opens up about the pivots, failures, risks, and mindset shifts that shaped her entrepreneurial journey. 

Kim dives into the power of mentorship, knowing when to pivot, building a personal brand, balancing motherhood and entrepreneurship, and why “failing fast” is one of the most important skills founders can develop. She also shares the five traits she looks for when investing in founders, the lessons she learned from burnout, and the importance of women supporting women in business. 

What We Talked About:

The Importance of Mentorship [1:21]

Navigating Life as a Serial Entreprenista [5:01]

The Art of Pivoting in Business [10:09]

Self-Care and Wellness [20:17]

Overcoming Limiting Beliefs [25:03]

Connect with Kim:@kimperell on Instagram 

Kim Perell on LinkedInOrder Mistakes That Made Me a Millionaire

Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

⁠⁠Apple Podcasts⁠⁠ | ⁠⁠TuneIn⁠⁠ | ⁠⁠Spotify⁠⁠ | ⁠⁠iHeart Radio⁠⁠

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.