The CUSP Show

Live from Super Bowl Radio Row, Joe Favorito and Scott Rosner welcome Jamie Pagliei, better known to fans as “The Philly Sports Guy.” While you may not immediately recognize the name, you certainly know the green mohawk, face paint, and relentless energy that have made him a staple at Eagles, Phillies, Flyers, and Sixers games. Pagliei shares his journey from growing up in West Philadelphia and Delaware County, with family ties to the Spectrum and Veterans Stadium, to serving in the Navy, working in hospitality, masonry, and event promotion before ultimately building a full-time business out of pure fandom. What began as painting his face for one away Eagles game evolved into a powerful personal brand rooted in authenticity, positivity, and connection. The conversation explores how he navigated early social media struggles, the impact of COVID on momentum, and the defining moment that nearly made him quit, until a deeply personal message from a fan changed his perspective on purpose and impact. Pagliei also discusses monetizing fandom the right way, setting brand rules for himself, landing sponsors like TickPick and Philly Sports Trips, and why changing the narrative around Philadelphia sports fans matters to him. More than just a superfan story, this episode is about resilience, reinvention, and how energy, when authentic, becomes a business.
Follow Jamie on Instagram: https://www.instagram.com/thephillysportsguy/?hl=en
Connect with Jamie: https://www.linkedin.com/in/jamie-pagliei-910916190/
Jamie’s Website: https://thephillysportsguy.net/
The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz.


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Live from Super Bowl Radio Row, Joe Favorito and Scott Rosner sit down with fellow Columbia faculty member Chris Lencheski to unpack how motorsports, and global sports investing more broadly, are evolving in real time. Lencheski shares how Phoenicia Sport & Entertainment operates with a “people first” approach and why being “quiet” can be a strategic advantage when building long-term relationships internationally. The conversation moves through NASCAR’s charter value surge and what that signals about the sport’s business fundamentals, Formula 1’s valuation realities and the challenges certain teams may face, and Liberty Media’s acquisition of MotoGP as the next major growth lever in racing. Lencheski also weighs in on IndyCar’s momentum with new marquee street-race concepts (including Washington, D.C.), the expanding role of foreign capital in U.S. sports, and why some emerging sports, and even MLB at the grassroots level, may face tougher structural headwinds than people realize.
Connect with Chris: https://www.linkedin.com/in/chrislencheski/
The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz.


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Live from SuperBowl Radio Row, Joe Favorito and Scott Rosner welcome Dave Nugent, Co-Founder & CEO of Next League, to unpack how sports organizations should evaluate, build, and operate technology that grows audiences and drives revenue. Nugent shares his path from co-founding OMNIGON in 2008, spotting an early gap in “deep tech” within sports, to selling the company to Infront Sports & Media, learning inside a larger global organization, and ultimately launching Next League to fill a need that still hadn’t been solved. Nugent explains Next League’s role as an “owner’s rep” for sports properties: helping teams and leagues decide what to invest in, how to prioritize outcomes over shiny objects, and how to get “90% of the functionality for 50% of the price.” The group discusses why trust and long-term relationships matter in complex services work, how leadership and culture shape tech decision-making, and why it’s increasingly hard for even experienced executives to keep up with the pace of change. Nugent also highlights work Next League is doing across the sports landscape, including Team USA’s challenge of maintaining fan engagement between Olympic cycles, NASCAR’s evolving fan experience, and opportunities with properties like TGL, the LPGA, and others. He closes by previewing his upcoming book, The Business of Sports Technology (releasing April 14), and his podcast, Know What Is Next, focused on what’s changing across sports and technology.
Connect with Dave: https://www.linkedin.com/in/nugentdavid/
The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz.


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Joe Favorito and Tom Richardson welcome Jose Diaz, Executive Vice President at SMAC Entertainment, to break down how the agency operates at the intersection of talent management, content production, brand incubation, and strategic partnerships. Diaz shares SMAC’s origin story, from early days working out of Constance Schwartz’s kitchen table to building a multifaceted business representing high-profile clients such as Michael Strahan, Deion Sanders, Tony Gonzalez, Aaron Andrews, Deanna Flores, and others. Diaz explains SMAC’s “client-first” approach: starting with a talent’s long-term goals, aligning every opportunity to that mission, and making selective decisions that prioritize longevity over quick paydays. He details how athlete storytelling has shifted across podcasts, streaming, and digital-first platforms, highlighting projects like Coach Prime, Evolution of the Black Quarterback, the upcoming Madden film, and branded content initiatives tied to the growth of flag football ahead of LA28. The conversation also dives into media training, NIL-era realities, building trust through transparency, and why smaller companies can offer early-career professionals outsized responsibility and accelerated learning.
Connect with Jose: https://www.linkedin.com/in/jdiaz021/
The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz.


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Live from SuperBowl Radio Row, Joe Favorito and Scott Rosner sit down with Dedan Brozino, Chief Development Officer and President of the Rose Bowl Legacy Foundation, to talk legacy, modernization, and what’s next for one of sports’ most iconic venues. Brozino breaks down the Rose Bowl’s unique governance structure, City of Pasadena ownership, the Rose Bowl Legacy Foundation’s fundraising role, and the Tournament of Roses’ leadership around the Rose Bowl Game and the evolving College Football Playoff landscape. The conversation covers UCLA’s ongoing relationship with the stadium, why the Rose Bowl aims to stay central as college football changes, and how major investments are preparing the venue for the future. Brozino shares details on current and upcoming upgrades, including a new South End Zone field-level club, plans for a massive video board, and a post-Olympics seating reconfiguration designed to improve comfort and safety while preserving the stadium’s historic architecture. Looking ahead to LA28, he previews the Rose Bowl’s role as host of the men’s and women’s soccer semifinals and finals, adding to a long list of defining moments that have made the venue a generational bucket-list destination.
Connect with Dedan: https://www.linkedin.com/in/dedanbrozino/
The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Sam Henry (@s_henry11), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Lissa Ruiz.


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com