The Next Big Idea Daily

“Winners never quit” sounds inspiring—until persistence starts doing more harm than good. Journalist Lindsay Crouse, author of The Case for Quitting: The Surprising Benefits of Opting Out, explains why walking away can sometimes be the smartest path forward. Then Pulitzer Prize-winning writer Julia Keller shares ideas from Quitting: A Life Strategy: The Myth of Perseverance and How the New Science of Giving Up Can Set You Free. Together, they challenge our reflexive worship of grit and explore how to recognize when perseverance has become a trap.

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Why do we delay work we genuinely care about—even when we know we’ll regret it later? In Solving Procrastination, Dr. Itamar Shatz reveals the psychological tug-of-war behind our tendency to put things off—and explains why better time management isn’t always the answer. Then, in Procrastination Proof, Jon Acuff offers a practical system for closing the gap between intention and action. Together, these books explore how perfectionism, fear, and our preference for immediate comfort keep us stuck—and how understanding your particular pattern of delay can help you finally move forward.

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Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily

FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to ⁠⁠⁠⁠icaneatagain.com/daily ⁠for 30% off your first order.

Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.

Your brain is remarkably resilient—but modern life doesn’t always make protecting it easy. In Brain Defenders, neurologist David Perlmutter explains how the brain’s immune cells can either preserve cognitive health or contribute to decline—and how everyday choices can influence that balance. Then, in Rewired, psychiatrist and neuroscientist Carl Marci explores what smartphones, social media, and nonstop stimulation are doing to our attention, relationships, and emotional well-being.

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✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at bookoftheday.nextbigideaclub.com

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Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily

FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to icaneatagain.com/daily for 30% off your first order.

Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.

Today, we’re talking about the promises, perils, and psychology of changing how we eat. In Magic Pill, Johann Hari explores the new weight-loss drugs transforming medicine—and raising big questions about risk, desire, and what happens when appetite suddenly goes quiet. And in Anxious Eaters, Janet Chrzan explains why fad diets keep seducing us, even when they rarely deliver. Together, these books ask a timely question: when we try to fix our bodies, what else are we really trying to transform?

🎁 Save 20% on a Next Big Idea Club membership when you used code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠

✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠

Sponsored By:

Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily

FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to ⁠⁠⁠⁠icaneatagain.com/daily ⁠for 30% off your first order.

Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.

Work is full of strange little humiliations: trying too hard, caring too much, asking for what you want, or realizing you’ve accidentally become the person who always pours the metaphorical water. Today, Laura Mayer, author of Tryhard: A Cautionary Tale of Clocking In and Spinning Out, makes the case that embarrassment is often the price of doing something worthwhile. Then Carina Maggar, author of How to Make Work Not Suck: Honest Advice for People with Jobs, offers practical advice for regret, creativity, reinvention, and getting unstuck at work.

🎁 Save 20% on a Next Big Idea Club membership when you used code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠

✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠

Sponsored By:

Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily

FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to ⁠⁠⁠⁠icaneatagain.com/daily ⁠for 30% off your first order.

Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.