Episode 89: Hey Chicago, What's In Your Trader Joe's Shopping Cart?
In this episode of Inside Trader Joe’s, we’re taking you inside our customers’ shopping carts to find out what keeps them coming back to Trader Joe’s again and again. For this edition of our Customer Cart Conversations, we go to Trader Joe’s number 691 in Chicago’s iconic Lincoln Park neighborhood. Captain Ken, a Chicago native – who may or may not have a favorite Chicago baseball team – gets up close and personal with the contents of customers’ carts, with questions about favorites. Along the way, we get some insights into how Trader Joe’s brings a little joy and deliciousness into their busy lives. We even talk to some Crew Members who share their go-to product recommendations for customers (and podcast listeners!). What’s in YOUR cart? Transcript (PDF)
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Trader Joe's Wine Club: Rosé for All the Days
Welcome to another episode of the Trader Joe’s Wine Club, brought to you by Inside Trader Joe’s. This sip-sized segment has us blushing a bit. Because, of course, we’re talking about Rosé. Contrary to the opinions of some, Rosé is a serious wine, and we sat down for a serious conversation about three of our favorite Rosé options in the wine section at your neighborhood Trader Joe’s. While all three share similar (yet different) pink-ish hues, each has its own story to tell and its own flavor profile to enjoy. What they all have most in common is the incredible value they represent – whether you choose La Ferme Julien Rosé, Emma Reichart Rosé of Pinot Noir, or Maison Barboulot Cinsault Rosé, you’ll enjoy superior quality wine at a great price. Every day. Transcript (PDF)
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Episode 88: Trader Joe’s Goes to Modena, with Vim and Vinegar
There are certain foods that are synonymous with their place names. Parmigianno Reggiano. Kalamata Olives. And the focus of this episode, Balsamic Vinegar of Modena. A world-renowned product with a long and fascinating history, Balsamic Vinegar of Modena is produced exclusively in the Modena region of Italy. In this episode we sit down (and do a bunch of walking!) with one of Modena’s largest and most respected producers of this vigorous vinegar – they’ve been supplying Trader Joe’s for decades – where we learn some history and get a behind-the-scenes look at how it’s made. Listen in for a sneak peak at a new TJ’s product coming soon to your neighborhood Trader Joe’s. Trasncript (PDF)
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ICYMI: Does Trader Joe's Do Retail Media?
We get a lot of questions at Trader Joe’s. And we see things in the news that make us ask questions, too. Recently, we’ve seen a bunch of stories about so-called “Retail Media.” So what the heck is Retail Media, and does Trader Joe’s do it? In a nutshell, Retail Media is all about using screens and media and technology in retail stores, ostensibly to replace humans. That doesn’t make sense to us – instead of investing in technology and media resources to tell our stories, in our stores, we invest in our people and our products, so every experience you have with Trader Joe’s is a great one. Tune in to the latest in our series of bite-sized episodes, ITJ ICYMI, to get our take on Retail Media. Transcript (PDF)
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Episode 87: A List for Springtime Shopping at Trader Joe's
It’s nearly spring. And at Trader Joe’s, that means new products popping up like flower buds after an early thaw. In this episode of Inside Trader Joe’s, we’re getting up close and personal with a baker’s dozen of our favorite new (and returning) things for spring. Looking for Easter candy and treats? You’ll find them here, and you’ll be impressed not only with how they look, but how they taste. A new Mini Sheet Cake that happens to be gluten free? Oh. Yes. Potato chips made with Irish potatoes and butter? Aye. A new blend of greens to elevate your salad game and a pasta sauce that’s simple, elegant, and extraordinarily delicious? Well… yes. Would you believe a wine made with oranges? You should believe, and you should try it. One last thing… no bunnies were harmed in the making of this episode. Transcript (PDF)
From our humble beginnings as a small chain of eclectic Southern California convenience stores, Trader Joe’s has grown to become a national chain of 579 (and counting) neighborhood grocery stores, employing more than 67,000 Crew Members. How? By being comfortable with being different. Every episode takes you Inside Trader Joe’s in a podcast series only Trader Joe's could deliver.
Are you a Trader Joe’s fan? Want to know what keeps people coming back? Hungry for all the new and exciting stuff coming to your neighborhood store? Let's go Inside Trader Joe’s. Thanks for listening.
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