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Big Boss Interview

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Big Boss Interview
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  • Big Boss Interview

    #24 Gousto CEO: The UK's Food System is Broken.

    05.2.2026 | 39 Min.
    Timo Boldt, founder and chief executive of Gousto, believes Britain’s food system is broken.
    He points to the growing economic burden of diet-related disease with Government figures suggesting obesity alone costs the NHS more than £11 billion a year, while broader estimates put the total economic cost of overweight and obesity at more than £100 billion annually once lost productivity and reduced quality of life are included.
    Boldt argues the problem begins with what Britons eat. Research suggests more than half of the calories consumed in the UK come from ultra-processed foods, rising to around two-thirds among children and adolescents.
    He says these products are often engineered for what the industry calls the “bliss point” — the combination of salt, sugar and fat that keeps people coming back for more — and that the result is rising levels of obesity and diet-related illness.
    He defends Gousto’s typical price point of about £3.20 per meal per person, arguing that it compares favourably with supermarket shopping once household food waste, time spent planning meals and convenience are taken into account. The company cannot compete with the very lowest-cost diets, he admits, but says it is targeting the large proportion of households already spending similar amounts on evening meals.
    Boldt also argues that farmers sit at the weakest point in the food chain, squeezed by large manufacturers and retailers who dominate what ends up on supermarket shelves. He says the system would look very different if incentives favoured fresh produce rather than heavily processed foods.
    Government action so far — including the sugar tax and restrictions on junk-food advertising — is, in his view, only a start. He calls for a broader approach combining taxes on unhealthy products with subsidies for more nutritious farming, alongside tighter rules on product placement in supermarkets.
    If diet-related disease could be reduced, he argues, the savings for the NHS and the wider economy would be enormous. The long-term solution, he says, is to “go upstream” and change what people eat by reshaping the food system itself.
    Gousto grew rapidly through the 2010s, with annual growth of around 90% in its first decade. But the business faced a very different environment in 2022, as interest rates rose sharply and household budgets tightened. Boldt responded by expanding the range of recipes and focusing on value, while pushing the company towards profitability and self-funding.
    He started the business fifteen years ago after long hours in the finance industry left him eating poorly. In the early days he delivered boxes himself, handing out his personal mobile number to customers. Today, after expansion into Ireland, he says the next phase will be international — once the company has fully cracked its home market.
    Presenter: Sean Farrington
    Producer: Olie D'Albertanson
    Editor: Henry Jones
    00:00 Fliss and Sean start pod
    01:39 Timo Boldt joins BBI
    02:25 Obesity caused by ultra processed food and its impact
    03:50 The cost of Gousto and whether it's too expensive
    11:15 Farmer not paid enough.
    19:56 Discount model in the industry
    23:17 Setting up Gousto and hand delivering food
    27:24 Tougher times and how they were navigated
    32:20 Why is Gousto only in the UK and Ireland?
    39:40 End of pod
  • Big Boss Interview

    #23 Starbucks CEO: We lost our focus

    02.2.2026 | 25 Min.
    Brian Niccol took over at Starbucks in 2024. He became CEO at a time profits had been falling and customers going elsewhere. He says Starbucks had got too distracted on efficiency and technology and lost focus on customers and experience.
    Starbucks has re-introduced things like handwriting on cups and ceramic mugs in a bid to win back customers, and has also given the menu and stores a makeover. It's already seen sales improve but Brian Niccol says they still need to do more..
    Technology is playing a big part in Starbucks plans to improve efficiency. It's using AI to take orders and allowing people to schedule their orders. It's also using technology to simplify the ordering process and stock. Niccol says this is allowing staff to spend more time to chat with customers.
    Presenter - Michelle Fleury
    Producers - John Mervin and Justin Bones
    Editor - Henry Jones
    01:40 Getting customers back to Starbucks. Says had lost focus and got distracted
    07:22 Using technology such as AI taking orders and scheduling orders for customers
    15:30 Partnering with 2028 LA Olympics
    19:16 Should investors expect a slow rebuild or will the pace pick up this year
    22:20 Giving power back to the store
    Picture: Reuters
  • Big Boss Interview

    #22 L&G CEO: 'This Is Our Moment' for the UK Economy

    28.1.2026 | 49 Min.
    As CEO of financial services giant Legal & General, António Simões plays a huge role in the UK economy, not to mention in the financial wellbeing of tens of millions of people. From managing pension funds to massive infrastructure spending around the country, he oversees well over a trillion dollars’ worth of UK assets. Simões took the top job at the beginning of 2024, and he tells Will Bain how from the start he has been dedicated to maintaining a corporate culture with a healthy work-life balance.
    Bullish on the UK economy, Simões says the country sometimes spends too much time ‘talking itself down’ and that with its fundamental strengths the UK is one of the most stable economies in the world. But, he says, there are still big worries for young Britons’ futures. He tells Will he’s concerned about the low levels of pension enrolment around the country and says more financial education is needed for people to understand the “eighth wonder of the world”: compound interest.
    He also tells Will about L&G’s massive investments around the country, from digital infrastructure and energy storage to affordable homes. And he says that despite a backlash against ESG and diversity programmes in recent years, he believes those are essential to ensuring returns for investors, and the country, far into the future.
    Presenter: Will Bain
    Producer: Olie D'Albertanson
    Editor: Henry Jones
    00:00 Sean Farrington and Will Bain introduce the episode
    02:00 António Simões interview begins
    02:21 Maintaining work-life balance and corporate culture
    05:30 Britons not saving enough into their pensions and the need for more financial literacy
    08:40 Addressing low pensions auto-enrollment, challenges for employees and SMEs alike
    20:30 UK Growth - how to get there?
    24:30 AI investments and 'bubble' fears
    26:30 Government and private investments in new infrastructure around the UK
    40:00 The continued value of diversity schemes and ESG amid backlash
    41:30 The politicisation of the economy
    42:30 Low gender and LGBT representation in the C-suite
  • Big Boss Interview

    #21 Kurt Geiger CEO: Education System Isn't Fit For Purpose

    20.1.2026 | 42 Min.
    Britain's education system stands accused of failing to prepare young people for careers by Neil Clifford, Chief Executive of Kurt Geiger. He tells Will Bain in this episode of BBI that the current education system is "not really fit for purpose" in preparing people for life after education. His own school journey saw him leave with a single O-level in art, achieved by drawing a Dunlop Green Flash trainer that he now keeps displayed in his office. The spurred him on to create the Kurt Geiger Academy, a government-recognised educational institution built within the company's London HQ.
    Clifford questions the usefulness of teaching history in school and wonders if the emphasis on mathematics - championed by former Prime Minister Rishi Sunak - is wise, seeing as "we can't out mathematics India or China". Instead he says the UK should focus on sectors where it maintains global leadership, pointing to creative industries as areas where Britain would be World Champions.
    Clifford describes how the company has moved from a struggling British shoe retailer into an international fashion company. The brand has undergone a dramatic shift, with American operations now generating 70% of sales from handbags rather than shoes and individual stores producing twice the profit per square foot compared to UK locations. This was a move that saved the company as he says the COVID-19 pandemic brought the company within weeks of bankruptcy, with profits collapsing from £41 million in 2019 to just £6 million.
    Presenter: Will Bain
    Producer: Olie D'Albertanson
    Editor: Henry Jones
    00:00 Fliss Hannah and Will Bain introduces the episode
    01:31 Neil Clifford interview begins
    02:46 Kurt Geiger's transformation from shoes to handbags
    05:18 ADHD and dyslexia impact
    07:52 Failed attempts at handbags and US expansion
    09:30 Strategy acceleration during pandemic
    11:29 Trump tariffs discussion
    15:34 UK vs international growth
    20:03 50% higher conversion in US stores
    23:21 Russell and Bromley discussion
    24:05 One O-level in art
    27:26 Academy origins from COVID
    29:45 Education system "not fit for purpose"
    35:37 UK hasn't grown in 10 years
    35:54 - Brexit: "wasted 10 years"
  • Big Boss Interview

    #20 LEON CEO: We Could Benefit From Weight-Loss Jab Revolution

    16.1.2026 | 39 Min.
    John Vincent, founder and chief executive of Leon, joins the Big Boss Interview to explore how the rapid rise of weight-loss medications could reshape the food industry—and how Leon intends to position itself to benefit.
    Vincent returned to the business in October 2025, four years after selling it, having grown disillusioned as a minority shareholder. He says he lacked the board control needed to run the company how he wanted.
    Following its sale to the Issa Brothers and subsequent ownership by Asda, Vincent argues Leon became an “orphan child” inside a larger corporate structure, losing what he describes as its “chutzpah, leadership and confidence” and drifting away from its original sense of purpose.
    So, Vincent has returned, and immediately put the company into administration, but says all suppliers have been protected and will be paid in full, though admits landlords are “probably less happy”. His strategy now involves scaling the business back initially, before rebuilding to around 100–200 restaurants focused largely on London, alongside expansion through franchise partnerships at service stations, airports and train stations, and growth in grocery and direct-to-consumer channels.
    He also delivers a blistering critique of government policy towards hospitality, describing what he calls an “incredibly toxic tax regime”. His warning is stark: only restaurants “selling crap food” will survive, because quality ingredients are no longer economically viable, and further chain failures are inevitable.
    Presenter: Will Bain
    Producer: Olie D'Albertanson
    Editor: Henry Jones
    01:40 John Vincent joins the pod
    03:00 Establishing Leon in 2004
    11:20 Selling Leon to Issa brothers
    15:00 Repurchasing Leon and taking it into administration
    19:00 "Toxic tax regime" impacting industry
    23:30 Expanding to direct to consumer model
    24:40 Winner and losers of going into administration
    25:50 Impact of weight loss medications on industry
    32:00 Vincent's love of music and impact of ADHD

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Über Big Boss Interview

Big Boss Interview is where the most high-profile chief executives and entrepreneurs come to give you their insights and experiences of running the world's biggest and well-known businesses. The series is presented by Sean Farrington, Felicity Hannah and Will Bain, who you'd normally hear presenting the business news on BBC Radio 4's Today programme as well as BBC 5 Live's Wake Up To Money. Each week they'll be finding out just what it takes to run a huge organisation and what the day to day challenges and opportunities are. You can get in contact with the team by emailing [email protected]
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