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The Growth Podcast

Aakash Gupta
The Growth Podcast
Neueste Episode

132 Episoden

  • The Growth Podcast

    Evals are the new PRD. Here is the playbook with the CEO of the leader in the space (Ankur Goyal, Founder and CEO, Braintrust)

    20.03.2026 | 51 Min.
    Today’s episode
    Most PMs treat evals like a quality gate. Something you run right before shipping, just to check the box.
    That is backwards.
    The best AI product teams treat evals as the starting point. They write the eval before the prompt. They iterate on the scoring function before the model. They use failing evals as a roadmap.
    That shift is what today’s episode is about.
    I sat down with Ankur Goyal, Founder and CEO of Braintrust. It is the eval platform used by Replit, Vercel, Airtable, Ramp, Zapier, and Notion. Braintrust just announced its Series B at an $800 million valuation.
    Users are running 10x more evals than this time last year. People log more data per day now than they did in the entire first year the product existed.
    In this episode, we build an eval entirely from scratch. Live. No pre-written prompts, no pre-written data. We connect to Linear’s MCP server, generate test data, write a scoring function, and iterate until the score goes from 0 to 0.75.
    Plus, we cover the complete eval playbook for PMs:
    If you want access to my AI tool stack - Dovetail, Arize, Linear, Descript, Reforge Build, DeepSky, Relay.app, Magic Patterns, Speechify, and Mobbin - grab Aakash’s bundle.
    If you want my PM Operating System in Claude Code, click here.
    ----
    Check out the conversation on Apple, Spotify, and YouTube.
    Brought to you by:
    * Kameleoon: Leading AI experimentation platform
    * Testkube: Leading test orchestration platform
    * Pendo: The #1 software experience management platform
    * Bolt: Ship AI-powered products 10x faster
    * Product Faculty: Get $550 off their #1 AI PM Certification with my link
    ----
    Key Takeaways:
    1. Vibe checks are evals - When you look at an AI output and intuit whether it is good or bad, you are using your brain as a scoring function. It is evaluation. It just does not scale past one person and a handful of examples.
    2. Every eval has three parts - Data (a set of inputs), Task (generates an output), and Scores (rates the output between 0 and 1). That normalization forces comparability across time.
    3. Evals are the new PRD - In 2015, a PRD was an unstructured document nobody followed. In 2026, the modern PRD is an eval the whole team can run to quantify product quality.
    4. Start with imperfect data - Auto-generate test questions with a model. Do not spend a month building a golden data set. Jump in and iterate from your first experiment.
    5. The distance principle - The farther you are from the end user, the more critical evals become. Anthropic can vibe check Claude Code because engineers are the users. Healthcare AI teams cannot.
    6. Use categorical scoring, not freeform numbers - Give the scorer three clear options (full answer, partial, no answer) instead of asking an LLM to produce an arbitrary number.
    7. Evals compound, prompts do not - Models and frameworks change every few months. If you encode what your users need as evals, that investment survives every model swap.
    8. Have evals that fail - If everything passes, you have blind spots. Keep failing evals as a roadmap and rerun them every time a new model drops.
    9. Build the offline-to-online flywheel - Offline evals test your hypothesis. Online evals run the same scorers on production logs. The gap between them is your improvement roadmap.
    10. The best teams review production logs every morning - They find novel patterns, add them to the data set, and iterate all day. That morning ritual is what separates teams that ship blind from teams that ship with confidence.
    ----
    Where to find Ankur Goyal
    * LinkedIn
    * Braintrust
    Related content
    Newsletters:
    * AI evals explained simply
    * AI observability for PMs
    * How to build AI products
    Podcasts:
    * AI evals with Hamel Husain and Shreya Shankar
    * AI evals part 2 with Hamel and Shreya
    * Aman Khan on AI product quality
    ----
    PS. Please subscribe on YouTube and follow on Apple & Spotify. It helps!
    If you want to advertise, email productgrowthppp at gmail.


    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.news.aakashg.com/subscribe
  • The Growth Podcast

    The Complete Guide to OpenClaw for PMs [EXCLUSIVE]

    17.03.2026 | 1 Std. 40 Min.
    This is a free preview of a paid episode. To hear more, visit www.news.aakashg.com

    Today’s episode
    Every PM I talk to is using AI the same way. Open Claude. Type a question. Get an answer. Close the tab.
    The AI does nothing while you sleep. It forgets everything the next morning. It cannot touch your Slack, your email, your file system.
    OpenClaw changes that.
    245,000 GitHub stars. 2 million weekly visitors. Peter Steinberger built it, Sam Altman bought it for over a billion dollars. I covered what OpenClaw is and why it matters when it first went viral. Today’s episode goes deeper. A complete, step-by-step installation and five PM automations you can copy.
    ----
    Check out the conversation on Apple, Spotify and YouTube.
    Brought to you by
    * Jira Product Discovery: Plan with purpose, ship with confidence
    * Vanta: Automate compliance, manage risk, and prove trust
    * Mobbin: Discover real-world design inspiration
    * Maven:
    * Product Faculty: Get $550 off their #1 AI PM Certification with my link
    ----
    If you want access to my AI tool stack - Dovetail, Arize, Linear, Descript, Reforge Build, DeepSky, Relay.app, Magic Patterns, Speechify, and Mobbin - grab Aakash’s bundle.
    If you want my PM Operating System in Claude Code, click here.
    ----
    Key Takeaways:
    1. OpenClaw is a proactive AI agent, not a reactive chatbot - Unlike ChatGPT or Claude, OpenClaw runs as a continuous daemon on your machine. It executes tasks at 3 a.m. while you sleep, maintains persistent memory across sessions, and acts autonomously based on scheduled cron jobs.
    2. Installation takes three terminal commands - NPM install, openclaw onboard, and hatch the bot. If you do not see red text in the terminal, the installation worked. Yellow warnings are normal and safe to ignore.
    3. The Slack integration has one critical step everyone misses - Every time you change bot permissions in the Slack API console, you must click Reinstall to Workspace. Without this step, no permission changes persist and the bot appears broken.
    4. The workspace docs folder is your team's knowledge base - Drop PRDs, FAQs, and product docs into the local .openclaw/workspace/docs folder. Any team member can query the entire repository by mentioning the bot in any Slack channel, and the bot can write back to the docs.
    5. Cron jobs replace manual PM rituals - Set up a morning stand-up summary that scans Slack channels overnight and posts a brief at 9 a.m. with what shipped, active blockers, and customer complaints. You describe it in English and OpenClaw writes the code.
    6. Competitive intelligence runs on autopilot - OpenClaw can monitor competitor websites, reviews, and mentions every 30 minutes and post SWOT analyses to a private Slack channel. It tracks changes over time for trend analysis months later.
    7. Voice of customer reports aggregate every feedback source - Connect Slack support channels, email, Google reviews, Reddit, and more. OpenClaw scans every 30 minutes and synthesizes a weekly report automatically.
    8. Smart bug routing checks customer tier automatically - OpenClaw reads bug reports, looks up the reporter in a customer CSV, escalates enterprise bugs to engineering immediately, and routes free-tier bugs to design as low priority.
    9. Security audit is non-negotiable before going live - Tell OpenClaw to analyze its own security vulnerabilities. It will flag unrestricted file access, disabled firewalls, and missing approval gates. Set up a weekly cron job to run the audit automatically.
    10. Local deployment is safest for most PMs - A VPS gives 24/7 uptime but removes your physical kill switch. A dedicated Mac Mini is the most recommended option. Local deployment on your laptop is the safest because the bot sleeps when you close your laptop.
    ----
    Related content
    Newsletters:
    * OpenClaw complete guide
    * My PM Operating System
    * The AI PM Tool Stack
    Podcasts:
    * Claude Code PM OS with Dave Killeen
    * Claude Code + Analytics with Frank Lee
    * Gemini Gems Masterclass with Lisa Huang
    ----
    PS. Please subscribe on YouTube and follow on Apple & Spotify. It helps!
    If you want to advertise, email productgrowthppp at gmail.
  • The Growth Podcast

    This CPO Uses Claude Code to Run his Entire Work Life | Dave Killeen, Field CPO @ Pendo

    11.03.2026 | 52 Min.
    Today’s episode
    Most PMs start every day like this. Open the calendar. Open the CRM. Open Slack. Open the meeting notes. Open LinkedIn. Piece together what matters. Lose 30 minutes before real work even starts.
    That is not how the best PMs are working anymore. The best PMs are running one command in the morning and getting everything they need in five minutes. Their calendar, their deals, their market intel, their career gaps, all pulled together automatically.
    That shift is what today’s episode is about.
    I sat down with Dave Killeen, Field CPO at Pendo.io. He has worked at BBC, Mail Online, and now runs the field product function at one of the largest product management platforms in the world. He has 25 years in product. Over the last few months, he built a full personal operating system called DEX in Claude Code, open sourced it on GitHub, and it is getting serious traction.
    In this conversation, Dave walks through his entire system live on screen. You will see how he runs a daily plan, creates PRDs from a backlog, manages parallel workstreams on a Kanban board, and tracks his career goals, all from one terminal window. And you will learn the three building blocks that make it all work.
    ----
    Check out the conversation on Apple, Spotify and YouTube.
    Brought to you by
    * Pendo: The #1 software experience management platform
    * Jira Product Discovery: Plan with purpose, ship with confidence
    * Amplitude: The market-leader in product analytics
    * NayaOne: Airgapped cloud-agnostic sandbox
    * Product Faculty: Get $550 off the AI PM Certification with code AAKASH550C7
    ----
    If you want access to my AI tool stack - Dovetail, Arize, Linear, Descript, Reforge Build, DeepSky, Relay.app, Magic Patterns, Speechify, and Mobbin - grab Aakash’s bundle.
    ----
    Key Takeaways:
    1. One command replaces your morning routine - Dave's daily plan slash command pulls from calendar, CRM, Granola, LinkedIn, YouTube, and 120 newsletters in five minutes. No tab switching. No manual assembly.
    2. MCP servers are the key to connecting everything - Point Claude at any API documentation with your API key and it builds an MCP server for you. MCP provides structured guardrails that make the AI's behavior consistent and deterministic.
    3. Skills, MCP, and hooks are three different things - Skills are plain English job descriptions for what the AI should do. MCP servers are structured integrations for connecting external services. Hooks are triggers that fire at specific conversation moments.
    4. Session start hooks make the system compound - Every new Claude Code chat gets injected with weekly priorities, quarterly goals, working preferences, and past mistakes. The AI never starts from scratch.
    5. Living markdown files are the compounding mechanism - Every project, person, and company gets a markdown file that accumulates context from meetings, messages, and intel over time. The more you use the system, the smarter every file becomes.
    6. You can build a mobile app in 37 minutes - Dave built the full app with Claude and spent more time in Xcode publishing it. The constraint is taste, not building speed.
    7. The AI should hold you accountable - Dave's Claude MD file includes "harsh truths for Dave" that the AI wrote after auditing his system. This gets injected into every session to prevent the same mistakes.
    8. Career planning should compound like product data - A career MCP server collects evidence, runs gap analysis, and calculates promotion readiness. When review time comes, the evidence is already assembled.
    9. Be precise about your goal, not the path - The kindest thing you can do for the AI is give it a very clear destination. Do not tell it how to get there. Let it figure out the most elegant approach itself.
    10. Voice-first changes everything - Using Whisperflow or Super Whisper instead of typing fundamentally changes how you interact with Claude. You think out loud. The conversation flows. You build faster.
    ----
    Where to find Dave Killeen
    * LinkedIn
    * Pendo
    ----
    Related content
    Newsletters
    * The PM operating system guide
    * How to use Claude Code like a pro
    * Master AI agent distribution
    * Claude Cowork and Code setup guide
    * The AI PM tool stack
    Podcasts
    * Frank Lee on Claude Code and MCP workflows
    * Carl Vellotti on Claude Code operating systems
    * Rachel Wolan on AI PM workflows
    * Caitlin Sullivan on building with Claude
    ----
    PS. Please subscribe on YouTube and follow on Apple & Spotify. It helps!
    If you want to advertise, email productgrowthppp at gmail.


    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.news.aakashg.com/subscribe
  • The Growth Podcast

    Gemini Gem Masterclass From the Creator Lisa Huang

    05.03.2026 | 52 Min.
    Today’s episode
    Most PMs are using AI the same way they used Google in 2005.
    Type something in. Get something out. Move on.
    That is not how the best PMs are using it. The best PMs have stopped treating AI as a search engine and started treating it as a team member. One that already knows their product, their writing style, their strategy. One that does not need to be briefed from scratch every single time.
    That shift is what today’s episode is about.
    I sat down with Lisa Huang, SVP of Product at Xero, an $18 billion finance platform. She built the AI assistant for the first generation Meta RayBan smart glasses. She created Gemini Gems at Google. She has been an AI PM at Apple, Meta, and Google - three of the most demanding AI product environments in the world.
    She gave us a masterclass across Gemini Gems, building AI into hardware, running AI agents at scale inside a financial product, and what the AI PM career actually looks like from here.
    In today’s episode, we discuss across three topics.
    * How to build Gemini Gems and AI projects that actually work.
    * What she learned building AI into a wearable device.
    * What the future of the AI PM career actually looks like.
    ----
    Check out the conversation on Apple, Spotify and YouTube.
    Brought to you by - Reforge:
    Get 1 month free of Reforge Build (the AI prototyping tool built for PMs) with code BUILD
    ----
    If you want access to my AI tool stack - Dovetail, Arize, Linear, Descript, Reforge Build, DeepSky, Relay.app, Magic Patterns, Speechify, and Mobbin - grab Aakash’s bundle.
    ----
    Key takeaways:
    1. Stop briefing your LLM from scratch every time - Gemini Gems hold your context permanently. Your role, your company strategy, your writing style. Build it once and it already knows everything the next time you open it.
    2. Every PM needs 3 Gems - A writing clone trained on your PRDs and emails. A product strategy advisor loaded with your company docs and competitor analysis. A user research synthesizer that ingests raw transcripts and surfaces key themes.
    3. Vague instructions are the number one mistake - "Help me write better" gets you nothing. Write a full page of context. Your role, your audience, your format preferences. The more specific, the more personalized the output.
    4. Gemini Gems vs ChatGPT custom GPTs - OpenAI framed GPTs as an app store ecosystem. Google focused on personal productivity instead. First principles beat copying a competitor's framing, and the GPT store never took off.
    5. On-device AI is the future for wearables - Cloud is the default today but once a device is on your face all day, people want their data staying local. Privacy beats performance when the device is that personal.
    6. Accuracy is the product in high-stakes AI - LLMs out of the box are not great at math, accounting, or tax. Winning agents combine deep domain knowledge with proprietary data that no general-purpose model can access.
    7. Measure agents in three layers - Quality first (evals, human annotators, LLM judges). Product metrics second (adoption, retention, CSAT). Business impact third (revenue attribution, ARR). Skip to layer three without the foundation and you are measuring on sand.
    8. AI will not replace PMs - it will replace the execution work. Writing PRDs, creating mocks, managing roadmaps. What stays is product judgment. The ability to look at ambiguous signals and say this is the right bet and here is why.
    9. The PM role is becoming a hybrid - PM to engineer ratios will compress. The expectation is that PMs also build. Not just spec and hand off, but prototype, design, and code enough to show what they mean. The tools to do this exist right now.
    10. Your company's permission is not required - Most companies are not fine-tuning models. They are using the same consumer tools you already have. Build Gems. Build projects. Build small AI products with your personal data. There is nothing stopping you.
    ----
    Where to find Lisa Huang
    * LinkedIn
    * Website
    Related content
    Newsletters
    * How to become an AI PM
    * Practical AI agents for PMs
    * AI evals explained simply
    * AI product strategy
    * The AI PM learning roadmap
    Podcasts
    * Claude Code + Analytics - Vibe PMing with Frank Lee
    * AI evals explained simply with Ankit Shukla
    * How to become an AI PM with Marily Nika
    * AI prototyping mastery with Sachin Rekhi
    ----
    PS. Please subscribe on YouTube and follow on Apple & Spotify. It helps!
    If you want to advertise, email productgrowthppp at gmail.


    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.news.aakashg.com/subscribe
  • The Growth Podcast

    How to AI Prototype Well | Masterclass from $5.5B Founder, Nadav Abrahami (Wix)

    27.02.2026 | 1 Std. 16 Min.
    Today’s episode
    AI prototyping tools are redefining what it means to be a PM.
    Bolt went from 0 to $40M ARR in 4.5 months. Lovable hit $17M ARR in 3 months. Every forward-thinking product team is starting to prototype earlier, faster, and at higher fidelity than ever before.
    But most PMs are using these tools wrong.
    They open Bolt or Lovable, type a vague prompt, get something that looks decent, show it around, and move on. No problem space work. No divergent solutions. No user testing. The prototype dies in a Slack thread and nothing changes.
    In this episode, we built a LinkedIn sentiment analysis feature from scratch - live - to walk you through the complete workflow. From blank page to multi-page, clickable, high-fidelity prototype. We covered when to prototype, how to prompt, when to go high fidelity, and how to hand off to engineers with zero open questions.
    If you watch, you’ll also learn why your PRD and prototype need to live together - and why that combination is the new standard for forward-thinking PMs.
    ----
    Check out the conversation on Apple, Spotify and YouTube.
    Brought to you by:
    * Pendo: The #1 software experience management platform
    * Testkube: Leading test orchestration platform
    * Gamma: Turn customer feedback into product decisions with AI
    * Product Faculty: Get $550 off the AI PM Certification with code AAKASH550C7
    * Mobbin: Discover real-world design inspiration
    ----
    If you want access to my AI tool stack - Dovetail, Arize, Linear, Descript, Reforge Build, DeepSky, Relay.app, Magic Patterns, Speechify, and Mobbin - grab Aakash’s bundle.
    ----
    Key Takeaways:
    1. AI prototyping doesn't replace problem space work - it accelerates solution space work. Before opening any prototyping tool, lock down the problem, the user story, and the rough shape of the solution. If you can't write all three in one paragraph, you're not ready.
    2. Always start from your design system, not a blank page - Drop a screenshot of your existing product and ask the tool to recreate it. Save that as a team template. Every prototype you build from that point looks like it belongs in the product.
    3. Build 3 to 4 divergent solutions before choosing one - The entire point of AI prototyping is that building a second and third version costs almost nothing now. We built two versions of the sentiment analysis feature live. Neither was perfect. Both were useful. That comparison is the point.
    4. Use visual editing for fine-tuning, not prompting - Once you've picked the strongest direction, switch to direct visual editing. Move elements, match colours with the eyedropper, adjust spacing. It's faster because the result is immediate.
    5. Single-page prototypes miss too much - Build the full end-to-end flow. The moment you start connecting pages, edge cases surface automatically. We found two edge cases in minutes that would have cost engineering time in sprint.
    6. Prompt clarity beats prompt engineering - Any ambiguity in your prompt will get exploited statistically. Before running a complex prompt, paste it into a separate chat and ask it to find the contradictions. Fix those first.
    7. Use discuss mode before building anything major - Don't ask the AI if it can do something. That always gets a yes. Ask what it thinks the right approach is. The answer is far more honest and useful.
    8. High fidelity is for selling and usability testing - Low fidelity is for team exploration. Any prototype going in front of users needs to feel real, otherwise you get feedback about the roughness, not the experience.
    9. The PRD and prototype should live together - The PRD covers edge cases, empty states, error conditions. The prototype covers the 90% flows. Together they leave zero open questions for engineers. If someone reads both and still has a question, something is missing.
    10. The prototype is already standard code - A functional prototype built in Dazzle is a full server-side and client-side application. Download the project folder, drop it next to the production codebase, and tell Cursor to copy the interaction. Most of the implementation gets handled automatically.
    ----
    Related content
    Newsletters
    * Product Requirements Documents (PRDs): a modern guide
    * Ultimate guide to AI prototyping tools (Lovable, Bolt, Replit, v0)
    * Your guide to AI product strategy
    * AI PRDs: everything you need to know
    * AI agents: the ultimate guide for PMs
    Podcasts
    * The most powerful AI workflow for PMs with Frank Lee
    * How to engineer delight into AI products with Nazarin Shenel
    * AI prototyping tools with Eric Simons, CEO of Bolt
    ----
    PS. Please subscribe on YouTube and follow on Apple & Spotify. It helps!
    If you want to advertise, email productgrowthppp at gmail.


    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.news.aakashg.com/subscribe

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Join 65K+ other listeners in the worlds biggest podcast on AI + product management. Host Aakash Gupta brings on the world's leading AI PM experts. www.news.aakashg.com
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