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The Startup Ideas Podcast

Greg Isenberg
The Startup Ideas Podcast
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367 Episoden

  • The Startup Ideas Podcast

    How to Build an AI-Native Company in 2026

    12.08.2026 | 48 Min.
    I sit down with Allie K. Miller to talk about the shift from managing AI agents to enabling them. Allie runs a workforce of 34 AI agents led by an AI chief of staff named Simon, plus six directors named after Friends characters. She shares her three-word prompt, her daily AI diary, her AI watchdogs, and her rule to build the factory before the product. We then debate the future of software: why enterprises still want a vendor to call, and why consumer software now rewards taste and distribution. Listeners leave with one mindset shift and a first step they can finish in under three hours.

    Get Your Complete Financial OS at https://startup-ideas-pod.link/brex_SIP

    Timestamps

    00:00 – Intro

    02:29 – Become a Great Agent Manager

    04:49 – The Three-Word Prompt

    08:12 – The Pyramid of Proactivity

    12:23 – Making the Company Queryable

    19:14 – How to Design an AI Workforce

    22:25 – AI as a Watchdog

    24:56 – Startup Opportunities

    26:29 – Build the Factory, Then the Product

    30:09 – The SaaS Question

    34:53 – Consumer Software as Art

    37:12 – High-Value Bottlenecks

    44:56 – Closing Thoughts

    Key Points

    Allie sits three rungs above her 34 agents. She sets the infrastructure and waits for escalations.

    Her strongest prompt runs three words on top of full business context: do smart things.

    She holds the risk tier steady and expands only the breadth and scope of agent work.

    A dictated daily diary captures the context that lives outside meetings, email, and Slack.

    AI watchdogs remain wide open: duplicate work, calendar conflicts, and meeting disagreements.

    The bigger play is a software factory. Build the primitives once, then ship each product faster.

    I see opportunity on both sides of software: enterprises want a vendor to call, and consumers reward taste.

    The #1 tool to find startup ideas/trends - https://www.ideabrowser.com

    LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

    The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/

    FIND ME ON SOCIAL

    X/Twitter: https://twitter.com/gregisenberg

    Instagram: https://instagram.com/gregisenberg/

    LinkedIn: https://www.linkedin.com/in/gisenberg/

    FIND ALLIE ON SOCIAL

    X/Twitter: https://x.com/alliekmiller

    Instagram: https://www.instagram.com/alliekmiller/

    LinkedIn: https://www.linkedin.com/in/alliekmiller/
  • The Startup Ideas Podcast

    Making $$$ selling to AI Agents

    10.08.2026 | 34 Min.
    In this solo episode I break down Cloudflare's AI agent announcement in plain English and explain why I see it as the new business model for the internet. I walk through AI crawl control, pay per crawl, the monetization gateway, and the x402 payment rail, and I show how a single request turns into a transaction. From there I give three startup ideas built directly on top of this shift: a niche data refinery, agent readiness for businesses, and expert archives turned into agent tools. For each idea I lay out the wedge, the first customer, the first version, and how I would sell it. My core claim: the internet is moving from pages humans visit to resources agents use, and the builders who move now own the doors.

    Timestamps

    00:00 – Intro

    01:01 – The Old Paradigm of the Internet

    02:57 – The New Paradigm of the Internet

    03:41 – What Cloudflare is actually doing

    06:33 – An AI Index for all our customers

    07:34 – The Agent Internet Stack

    09:09 – Why Now Is the Best Time to Build

    10:29 – Startup Idea 1: The Niche Data Refinery

    17:10 – Startup Idea 2: Agent Readiness for Businesses

    23:43 – Startup Idea 3: Expert Archives as Agent Tools

    30:36 – The Filter for Finding Ideas

    32:33 – Closing Thoughts

    Key Points

    The human web monetized attention; the agent web monetizes useful resources, priced per request.

    Cloudflare's pay per crawl, monetization gateway, and x402 turn the HTTP 402 status code into a live checkout at the edge.

    Idea 1: refine one niche's messy data into clean fuel for agents, starting with 100 businesses in one city.

    Idea 2: sell agent readiness by showing a founder exactly what AI says about their company today.

    Idea 3: package an expert's archive into one job-specific agent tool the audience already wants.

    Every one of these works as a manual services business today and productizes as agent payments mature.

    The #1 tool to find startup ideas/trends - https://www.ideabrowser.com

    LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

    The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/

    FIND ME ON SOCIAL

    X/Twitter: https://twitter.com/gregisenberg

    Instagram: https://instagram.com/gregisenberg/

    LinkedIn: https://www.linkedin.com/in/gisenberg/
  • The Startup Ideas Podcast

    These AI Marketing Agents Get You Customers

    05.08.2026 | 43 Min.
    I bring Cody Schneider back on the show to build two marketing agents end to end, live. The first one monitors LinkedIn posts from creators in your category, scrapes everyone who engages, waterfalls those profiles into emails and phone numbers, and then runs cold email and LinkedIn DMs with an agent managing the replies. The second one turns internal conversations, sales calls, and podcast transcripts into a daily organic LinkedIn content engine across an entire team. Cody names every tool in the stack, shares the real infrastructure costs, and shows the actual terminal commands he runs in Claude Code. By the end you have two systems you can go set up today for your startup.

    Timestamps

    00:00 – Intro

    02:27 – Agent Number One: Cold Outbound Agent

    04:26 – Finding Creators in Your Category on LinkedIn

    09:09 – Apify Explained and the API Maestro Actors

    10:59 – Extracting Engagers Live in Claude Code

    12:59 – Agent Versus Automation

    15:45 – Waterfall Enrichment: GitLeads, Apollo, Origami

    17:13 – Compliance, Data Brokers, and What Stays Legal

    21:40 – Waterfall Enrichment: Million Verifier and LeadMagic

    25:38 – The Cold Outbound Infrastructure

    28:33 – Software Factories and Marketing as Code

    31:41 – Agent Number Two: The Organic LinkedIn Engine

    39:34 – Earned Media Math at $22 CPM

    42:31 – Closing Thoughts

    Key Points

    LinkedIn engagement is a hand raise, so it beats firmographics as a targeting signal.

    Ten to twenty source accounts give you roughly 80% surface area coverage of an industry.

    Waterfall enrichment moves cheapest to most expensive: GitLeads, then Apollo, then Origami or Prospeo.

    Roughly $200 a month covers sending software plus inboxes for about 10,000 cold emails.

    An agent here is plain code on a cron job with an LLM attached where judgment is needed.

    Organic content works best when it starts from real human source material like calls, Slack, and transcripts.

    The #1 tool to find startup ideas/trends - https://www.ideabrowser.com

    LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

    The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/

    FIND ME ON SOCIAL

    X/Twitter: https://twitter.com/gregisenberg

    Instagram: https://instagram.com/gregisenberg/

    LinkedIn: https://www.linkedin.com/in/gisenberg/

    FIND CODY ON SOCIAL:

    Cody’s startup: https://www.graphed.com/

    X/Twitter: https://x.com/codyschneiderxx

    Youtube: https://www.youtube.com/@codyschneiderx
  • The Startup Ideas Podcast

    Graph Engineering Clearly Explained

    03.08.2026 | 26 Min.
    I go solo on this one to break down graph engineering, the term I keep seeing go viral on X. I define it in plain English: prompt engineering is how you ask AI a better question, context engineering is how you give AI better information, and graph engineering is how you design the work around the AI so it lives as a managed workflow instead of one giant chat. I walk through the vocabulary (jobs, arrows, state), separate knowledge graphs from agent graphs, and run a full worked example on whether to launch an AI bookkeeping product for Shopify merchants. Then I show three levels of implementation, from manual lanes on a whiteboard up to LangGraph and n8n, plus ready-made graphs for support, content, and code. You leave with a repeatable way to turn one AI workflow you already run into a map of steps, checks, handoffs, loops, and human approvals.

    Timestamps

    00:00 – Intro

    01:24 – Prompt Engineering, Context Engineering, Graph Engineering

    02:50 – Chat vs Graph

    03:35 – Defining Terms and Workflows

    06:44 – Knowledge Graphs vs Agent Graphs

    08:47 – When to use Graph Engineering

    10:01 – Example: AI Bookkeeping For Shopify Merchants

    13:22 – The Diamond Pattern Graph Visualized

    15:10 – Three Levels of Implementation

    17:14 – Customer Support Graph

    18:45 – Content Creation Graph

    19:30 – Coding Graph

    20:42 – The Trap Of Oversized Graphs

    22:22 – Building Your First Graph

    24:53 – Closing Thoughts

    Key Points

    Graph engineering means designing the work around the AI: jobs connected by arrows, with shared state moving between them.

    Knowledge graphs help AI understand how information connects; agent graphs help AI understand how work should move.

    Reserve a graph for work with multiple steps, multiple sources, parallel paths, checks, risks, or approvals.

    Separate the writer from the checker, since a single model grading its own answer inflates confidence.

    Draw and run the graph manually first; add LangGraph, n8n, or Make com once the structure proves itself.

    Aim for the smallest graph that raises quality, and place the human gate where mistakes get expensive.

    The #1 tool to find startup ideas/trends - https://www.ideabrowser.com

    LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

    The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/

    FIND ME ON SOCIAL

    X/Twitter: https://twitter.com/gregisenberg

    Instagram: https://instagram.com/gregisenberg/

    LinkedIn: https://www.linkedin.com/in/gisenberg/
  • The Startup Ideas Podcast

    Jack Dorsey's Buzz: The New Hermes Agent?

    28.07.2026 | 38 Min.
    I sit down with Vinny for a live tour of Buzz, an open source, agent-native chat app from Block built on an open protocol. Vinny makes the case that openness is the real story here: agents arrive as first-class teammates, the harness underneath each agent swaps freely between Claude Code, Codex, Goose, and open code, and your entire chat context travels with you through every swap. He demos real output, including a CRM app built with the Wasp full stack framework and deployed to Railway, plus a tweet leaderboard that pipes daily stats back into a channel through a public API. I press him for the honest state of the software and for the setup advice he actually uses day to day. By the end I share where I land on Buzz versus Slack, and why I think anyone building right now gains from putting their hands on tools like this.

    Timestamps

    00:00 – Intro

    02:57 – Agents as First-Class Team Members

    03:49 – Swappable Harnesses Under Any Agent

    06:55 – Audio Huddles With Agents

    08:34 – Git, Feature Branches, and Parallel Worktrees

    11:20 – Building a CRM App with Buzz and Agents

    13:43 – Why This Matters

    18:13 – Best way to engage with your Agents

    23:53 – Shared Compute and Local Models

    25:42 – Model Choice, Data Ownership, and Lock-In

    27:36 – Context as the Foundation

    29:39 – Setting Up Agents

    31:21 – Skills and Speed

    33:03 – Who Should Try Buzz Today

    34:36 – My Take: Live in the Future

    38:10– Closing Thoughts

    Key Points

    Buzz treats agents as members of your team, so one shared chat becomes the context layer for humans and agents together.

    The harness under any agent swaps freely, and every chat, project, and decision comes along for the ride.

    Globally installed agent skills stay available inside Buzz, so an existing Claude Code setup carries straight over.

    Agents branch, work in parallel worktrees, push to Git hosting on your own relay, and ship live apps end to end.

    Shared compute lets a small team run one local model on one machine and use it from many computers.

    Buzz sits in early preview today, which makes it a strong fit for solopreneurs and small teams iterating fast.

    The #1 tool to find startup ideas/trends - https://www.ideabrowser.com

    LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

    The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/

    FIND ME ON SOCIAL

    X/Twitter: https://twitter.com/gregisenberg

    Instagram: https://instagram.com/gregisenberg/

    LinkedIn: https://www.linkedin.com/in/gisenberg/

    FIND VINNY ON SOCIAL:

    X/Twitter: https://x.com/hot_town

    Youtube: https://www.youtube.com/channel/UCHP5Hdx0X-sM0uv2bl_OOqg
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Über The Startup Ideas Podcast
Get your creative juices flowing with The Startup Ideas Podcast. Published twice a week, we bring you free startup ideas to inspire your next venture. Hosted by Greg Isenberg, CEO of Late Checkout and former advisor to Reddit and TikTok. Subscribe so you don't miss out. For more startup ideas, we created a database of 30+ startup ideas you can take at https://gregisenberg.com/30startupideas
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