What can ancient Greek myths teach us about modern leadership? Kirsten Rulf has spent her career at the intersection of tech, policy, and public service. In this episode, Kirsten shares how she found clarity in moments of uncertainty, why AI presents a major opportunity for the public good, and what it was like helping shape the EU’s landmark tech legislation. Kirsten is a Partner and Associate Director at BCG. Before joining BCG, she advised German Chancellor Angela Merkel and served as head of digital policy in the German government, playing a key role in negotiating Europe’s AI and data laws. Listen to In Her Ellement: https://lnk.to/bcg-in-her-ellement-series-link04 [1:26] A Big Win, Then The Hard Work Follows [05:21] Potential of AI in Public Sector [08:56] Roots In Ovid’s Metamorphosis [12:09] From Journalism to CyberSecurity [14:14] A Phone Call from Angela Merkel [13:48] Navigating Career Changes and Mentorship [19:23] “Hope is not a strategy” [22:16] Reflections This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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27:21
Hang Up and Hang Out: AI Agents Give Us a Phone-Free Future
Apps were supposed to make life easier to navigate, but they often create more complexity. Planning a trip can involve hundreds of digital touchpoints over several months. But new advances–especially the growth of AI agents–coupled with ambient and voice-recognition technology, could make apps obsolete. BCG’s Dutch MacDonald imagines a world where, for example, we could just have a conversation with our personal AI assistant about our dream vacation and it could do all the planning and booking for us. Learn More: Dutch:https://on.bcg.com/4k3Hy5s How AI Agents Are Opening the Golden Era of Customer Experience: https://on.bcg.com/4ndwK7K BCG’s Latest Thinking on AI: https://on.bcg.com/3ZMzmj0 This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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30:00
Will AI Finally Defeat Chronic Diseases Like Alzheimer’s?
The pharmaceutical industry has yet to develop highly effective treatments for common chronic and neurological issues, like Alzheimer’s and cardiovascular disease. But GenAI promises to accelerate the discovery and development of breakthrough treatments. BCG’s Priya Chandran explores possible new approaches and how breakthrough drugs can be made more affordable and more available to the patients who need them. Learn More: Priya Chandran: https://on.bcg.com/3ZZO5ad BCG’s Latest Thinking on the Health Care Industry: https://on.bcg.com/4kFxhxH Biopharma Trends 2025: https://on.bcg.com/4mX6CxN This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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28:43
If AGI’s a No-Show, What Comes Next?
The most enthusiastic AI evangelists say that in the not-too-distant future bots with artificial general intelligence (AGI) will match—or even exceed—the cognitive abilities of humans on pretty much any task. But what if we don’t reach that elusive goal? BCG’s Noah Broestl imagines how AI will nonetheless continue to evolve in amazing ways, yielding a proliferation of specialized models each with its own specific advantages. These models will be much more accurate, and they will feature advances in safety, transparency, and efficiency. Learn More: Noah Broestl: https://on.bcg.com/4mtes1N BCG’s Latest Thinking on AI: https://on.bcg.com/4jnOLNz You Won’t Get GenAI Right If You Get Human Oversight Wrong: https://on.bcg.com/45rTvyj GenAI Will Fail. Prepare for It: https://on.bcg.com/4kx8ECP The AI Instant Skills Boost: What CEOs Need to Know: https://on.bcg.com/4jnE8dJ This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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31:14
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31:14
When Nuclear Power Is Cheap—and Safe
We could be on the verge of a nuclear power renaissance. Climate change is one reason: nuclear power remains the largest source of carbon-free energy in the United States. Also, demand for electricity is surging. BCG’s Ben Vannier imagines a future where the promise of less expensive nuclear power has been realized. The key will be small modular reactors (SMRs) that are less complex and easier to build. Let’s not ignore the big question: safety. Nuclear power’s already safe, Ben says, and with SMRs, there's even less risk.Learn More: Ben Vannier: https://on.bcg.com/4jKRQYV What’s Holding Back Nuclear in the West?: https://on.bcg.com/42Tg7Gt A Fusion Future Is No Longer Wishful Thinking: https://on.bcg.com/44xwWIi BCG’s Latest Thinking on Energy: https://on.bcg.com/44weiQR This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Take a trip into the future that will challenge the way you think and act today. In each episode, BCG's Patricia Sabga and her AI co-host GENE delve into disruptive scenarios that could define the coming decades. BCG experts join the conversation, probing the possibilities and implications for leaders. Human and machine work together to explore the very real actions CEOs could take today to prepare.
This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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