Patch’s AI Experiment: Thousands of Newsletters, Zero Humans
Everyone agrees that the decline/disapperance of local news is a big problem. No one agrees about the best way to solve it.
So let’s check in on a new AI push from Patch, the people who have been trying to do local news, online, at scale, for more than two decades.
Last spring, Patch CEO Warren St. John announced that he was running local newsletters for thousands of communities across the U.S., without employing a single human to make them. This week, I asked him how it’s going.
No one is going to mistake these “Patch AM” emails for a fully-staffed local news outlet — and in fact Patch relies on other local outlets to help populate their newsletters. But they also seem like a well-meaning effort to provide residents with something, as opposed to nothing. Or, in St. John’s words: He’s providing them with a Kind bar, not a 5-course meal.
Does that make you nervous about the future of news? Or optimistic? Somewhere in between? Take a listen and let me know what you think.
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Oliver Darcy Thinks the Media Doesn’t Get It. So He Built Status
One thing about the internet is that it lets you build really, really fast. A little more than a year ago, Oliver Darcy was an unemployed former CNN media reporter. Today he’s the proprietor of Status, his must-read media newsletter.
In our conversation, we spend a little bit of time talking through the mechanics of his two-man operation, and how he thinks about the future. But I wanted to focus our chat and something that’s a little harder to sum up: How Darcy’s reporting and writing fits into the larger media landscape in the Trump 2.0 era, and why he goes out of his way to spell out exactly what’s happening. “We say the things that everyone else is thinking and no one is else saying,” he says. I think that’s part of it. Another is that Darcy is uniquely well-suited to covering right-wing media — which used to be on the fringes and is now squarely mainstream - because he used to be a right-wing media creator himself. So he’s particularly clued in to the way a lot of this stuff works, and impatient that others can’t or won’t see it.
Oh, and Darcy has one bit of advice for people running big media operations wondering how they can get influential creators to work with them: “Don't let them leave.”
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Why Henry Blodget is Building Another Media Company
Henry Blodget can’t help himself. The Business Insider founder is starting another media business, knowing full well how difficult the industry can be. You can watch him build it in real time: Regenerator on Substack, and Solutions on TikTok, YouTube and everywhere you hear your favorite podcasts.
Henry — who hired me to work at Business Insider in 2007, back when it was called Silicon Alley Insider — sat down for a chat about what’s changed in media and the internet over the years, and what hasn’t. We also took time to talk about the AI boom, whether it’s a bubble, and why bubbles can be useful. It’s a blast from the past and a look at the future, all in one chat. Enjoy!
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ESPN boss Jimmy Pitaro on streaming, the NFL and sports betting
The media industry has been waiting for ESPN to cut the cord for a decade. Now it’s finally happening: This week the sports TV giant will let you start streaming — without a cable TV subscription — for $30 a month.
Why now? ESPN boss Jimmy Pitaro is quite frank about it: Along with his boss — Disney CEO Bob Iger — he wanted to make as much money from the cable TV business as he could before it dwindled away. And even now, Pitaro says he hopes the new service brings in customers who don’t have cable — as opposed to getting ones who do still pay for cable to trade down.
That illustrates the issue facing all of the big TV players these days: They know the future is a digital one, where they’ll have to work much harder to win and keep customers. So they’re hanging on to the old TV model as long as they can. At the same time they’re trying to build a profitable streaming future. That tension is the main thrust of this conversation I had with Pitaro this week in Disney’s new Manhattan headquarters. We also had time to get into his recent deal with the NFL, his ongoing commitment to sports betting — and whether ESPN is still committed to diversity in 2025.
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A Busy - and Expensive - Summer for AI, with NYT's Mike Isaac
What makes a particular engineer worth $250 million to Mark Zuckerberg?
What does Trump 2.0 mean — and not mean — to people building large language models?
I didn’t know the answers to these questions either. So I got the New York Times’ Mike Isaac, who covers this stuff for a living, to walk me through some of the biggest questions in AI right now — which means we’re also getting at some of the biggest questions in tech.
Warning: This is a pants-free episode. Probably still Safe For Work, though.
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Media and tech aren’t just intersecting — they’re fully intertwined. And to understand how those worlds work, and what they mean for you, veteran journalist Peter Kafka talks to industry leaders, upstarts and observers - and gets them to spell it out in plain, BS-free English.
Part of the Vox Media Podcast Network.
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