Hoteliers' Voice - Managing a Plethora of Social Channels with Carden Park Hotel
Want to make your hotel’s social media pop in a noisy digital space? Ryan speaks with Chloe Parry, Content Marketing Executive at Carden Park Hotel, a gorgeous Cheshire resort with a stunning spa and golf courses. Following up from the National Hotel Marketing Conference 2025, Chloe shares how she turned their socials from bland posts to vibrant, video-heavy content that pulls in bookings. We dive into crafting platform-specific posts for TikTok, Instagram, and YouTube to hook everyone from spa lovers to golfers, using FOMO to drive real engagement. Chloe gets real about handling influencer overload, tracking impact with data, and playing with AI tools like ChatGPT and Adobe Firefly for sharper captions and visuals—while keeping things human. From dodging cookie-cutter content to boosting SEO for visibility, this is a raw, practical take on balancing creativity and business in the wild world of social media.Travel Market Life is one of FeedSpot's top Hospitality Podcasts and is produced by Urban Podcasts.
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Travel Market Life Monthly Review: Adventure Travel & Touring Trends
What if adventure could supercharge your travel business?In this episode of Travel Market Life, we dive into the growth of adventure travel and touring with Claire Brighton, ATAS Director, and regular panellists James Clark, Claire Steiner, and Will Plummer. We explore evolving trends, sector shifts post-summer, and ways travel businesses can diversify products to attract families, solo travellers, and eco-conscious explorers.What You'll Learn- Trend Spotting: Identify rising demands like family adventures and solo trips to tailor offerings effectively.- Product Diversification: Integrate tech and sustainability to create unique, off-beaten-track experiences.- Business Opportunities: Leverage partnerships and local guides to boost bookings and customer loyalty.We discuss the busy summer season's impact, the appeal of road trips and swimming holidays, and how early exposure to travel shapes careers. Practical tips include focusing on authentic, deserted spots and using apps for seamless touring.Travel Market Life is one of FeedSpot's top Hospitality Podcasts and is produced by Urban Podcasts.
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Preparing for Independent Hotel Show London 2025
What if one event could supercharge your hotel's future? In this episode of Travel Market Life, we gear up for the Independent Hotel Show on 6-7th of October at Olympia London, chatting with Glenn Wallace, the seasoned event manager behind its 13th edition. Glenn shares reflections on last year's success, plans for enhanced networking, and hot topics like AI, sustainability, and tech innovations, plus our live sessions on marketing evolution and tech stacks.What You’ll Learn- Networking Boosts: Leverage the new app and extended sessions to connect with peers and suppliers effectively.- Trend Insights: Explore AI's role in operations and sustainability strategies for smarter hotel management.- Award Opportunities: Nominate for Hotelier of the Year or Best Design to celebrate and elevate your brand.We highlight our interactive discussions - join us Monday at 2:15pm for marketing and revenue alignment with experts like Teresa Kingston, or Tuesday at 2:45pm to dissect tech infrastructure with Gregor Ritchie.Travel Market Life is one of FeedSpot's top Hospitality Podcasts and is produced by Urban Podcasts.
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Hoteliers' Voice - Social Media for Global Portfolio Red Carnation Hotels
How does a global hotel brand stay true to its heart on social media? In this episode, I sit down with Molly Peel, Red Carnation Hotels’ social media strategist and 2025 UK Hotel Marketing Awards Rising Star, who infuses warmth and authenticity into 18 properties worldwide.From wildlife adventures at Kedra Safari Lodge to cozy themed high teas, Molly weaves each hotel’s unique story into Instagram and Facebook, boosting engagement by 25%. Using Hootsuite for scheduling and social listening, she shares her secrets to building trust and meaningful engagement with guests via social media.Travel Market Life is one of FeedSpot's top Hospitality Podcasts and is produced by Urban Podcasts.
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Hoteliers' Voice - Cultural Differences: ESG in a Global Portfolio
How can a hotel chain embed sustainability globally? I sit down with Dr Renee Nicole Wagner, Corporate Director of ESG and Quality Management at Orascom Hotels Management, to discuss how her passion for ESG is transforming over 30 properties across Switzerland, Montenegro, Oman, and Egypt. From her past as a professional athlete to leading a new ESG role since 2024, Renee shares how she built a unified strategy across diverse cultures, launching an Academy of Change to educate teams.We explore the challenges of aligning ESG goals across varied regulations and norms, like community-driven initiatives in Egypt and Oman or addressing water consumption where tap water isn’t safe. Renee’s practical steps—integrating ESG into new hotel builds, reducing single-use plastics, and promoting local produce—offer actionable insights for balancing global ambition with local realities, urging hoteliers to embrace ESG now.Travel Market Life is one of FeedSpot's top Hospitality Podcasts and is produced by Urban Podcasts.
Travel Market Life is a podcast focused on the travel, tourism, hotel and hospitality industry to address industry issues, digitalisation, technologies and systems, consumer trends, marketing and communications.
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